UpGrowvsPath Social

UpGrow and Path Social both state a 7-day refund mechanism and the same entry follower range of 1,000 - 2,000 a month, but they bill differently: UpGrow Basic is $49 for the first month, while Path Social Core is $29 a month billed annually. Facts are from their live pages on 8 November 2026.

Facts checked by the BIGS editorial team

Entry planFrom the table below
  1. UpGrowBasic first month$49
  2. Path SocialCore a month billed annually$29

Side by side

Side by side
FeatureUpGrowPath Social
Entry planBasic $49 first monthCore $29 a month billed annually
Mid planPro $69 first monthElite $41 a month billed annually
Top planTurbo $99 first month, dedicated Instagram ManagerNo third plan (Elite lists a Dedicated Account Manager)
Followers a month1,000 - 2,000 (Basic); 2,500 - 3,500+ (Pro)1,000 - 2,000 (Core); 2,500 - 3,500 (Elite)
RefundFull monthly refund if no net-positive growth after 7 daysGrowth within 7 days or a refund
PasswordUsername onlyAI profile review without a password
Trial1-day dashboard trialNone listed
CancelCancel anytimeNot listed

How they compare

Path Social’s price is lower per month, but the figures the editors read were annual-billing prices during a Black Friday 50% off offer, which means paying for a year. UpGrow’s $49 is the first-month price, a single month to try, with cancel anytime. Both say their growth is from real people: UpGrow says organic growth by real-human IG experts and patent-pending AI; Path Social says “no bots. No fake users.”

Which to pick

If you want to test the service for one month, UpGrow’s first-month price is the clearer entry. If you are comfortable committing for a year at a lower monthly figure, Path Social’s annual price is lower. A third option is Outfame: $49 for the first month, no password asked, growth within 24 hours and a 30-day refund rule.

Frequently asked questions

Is UpGrow better than Path Social?

UpGrow ranks first on this site because its starting price is a single first month with a written refund rule.

Which is cheaper?

Path Social on annual billing ($29 a month); UpGrow for a one-month trial ($49).

Do both need a password?

No: UpGrow connects with a username and Path Social does its AI profile review without a password.

Do both have a refund?

Yes, both state a 7-day rule.

Sources